Native Ads Switching to RON with Subid Targeting

Hi Fiqhi,

Just a quick note that starting tomorrow, Feb 9th 2021, Native Ads Targeting is switching to RON (Run of Network) with Subid Targeting. This means that you will enjoy a higher volume of high quality traffic, however, we recommend monitoring your bid because, subject to your current settings, you may experience a sudden increase of of traffic.

You may want to switch your focus to targeting on the subid level, which is the most effective way to optimize Native Ads. Subid targeting allows you to target or exclude specific subid (sites). Subid whitelisting and blacklisting is available in your Native Ads Settings.

You can read more about subid tracking and optimization in the following article:

https://zendesk.bidvertiser.com/hc/en-us/articles/360011083920-Campaign-Tracking-Guide-Traffic-Sources

As always, if you have any question, please contact our account managers, they are always happy to help.



 
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